A week in Book PR

June 01 2018

This week's book PR highlights from The Book Publicist team.

PR for Books It’s been another jam-packed week for book PR here at The Book Publicist HQ! With features in national radio, newspapers, international websites and a host of business and lifestyle magazines, our brilliant authors have popped up in 40 different media outlets in the space of 7 days… Book publicity highlights included: Charles Arthur, the Guardian’s former technology editor and author of new book, Cyber Wars (published by Kogan Page), has been on The Irish Time’s Tech and Innovation Podcast, discussing the seriously hot topic of what companies are doing with our data. Listen here: https://www.irishtimes.com/business/technology/technology-innovation-podcast After surviving a nuclear blast, Dr. Janina Scarlet wrote the inspiring self-help book Therapy Quest, to help victims like herself transform their lives with superhero therapy – you might have spied her impressive features this week in the Sunday Express online and in print and on BBC Radio 4. Tapping into the emerging trend of going plastic free, innovative start up The Pearly White Club were featured in the Sunday Mirror, showcasing their sustainable toothbrushes for the whole family. Michelle Carvill (author of Get Social) has been in People Management sharing her invaluable expertise on technology, social media and bullying. You might also have spotted her in Director shedding light on how businesses can use social media to their advantage. Also popping up in Director magazine was Natalie Turner (brilliant author of Yes, You Can Innovate), where she discusses the 6 steps to building an innovative business in a double-page feature. Elsewhere, the lovely Henriette Kress and her books Practical Herbs 1 and 2 were given a well-deserved rave review in The People’s gardening section with Adrienne Wild. Author of The GDPR Handbook (published by Kogan Page), Ardi Kolah was helping the readers of Mobile Marketing magazine to get to grips with GDPR in a fascinating article exploring how companies can do more not less with data now. The always-inspirational Dani Binnington (founder of www.healthwholeme.com) was sharing her fav mindfulness hacks in Fabulous magazine (The Sun) to help readers boost their mental wellbeing. Former footballer Kevin George appeared in the Daily Star, alongside his new book Soccology, shedding light on the mental health issues suffered by some professional football players. An insightful article by Chris Dyer (author of The Power of Company Culture) was published on SME about why transparency is an absolute must in successful company cultures. Huge thanks to all our authors and all the team here this week for making this happen!

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