Case Studies > Specialist | Sustainability

Financial Feminism: A Woman’s Guide to Investing for a Sustainable Future

Jessica Robinson

We were appointed by UN advisor and founder of Moxie Future Jessica Robinson to promote her brilliant book Financial Feminism (Unbound). We secured 38 pieces of coverage for the book across the national, women's, investment and business media. Highlights included the Guardian, Daily Express, Forbes, Metro, Stylist, Glamour, Thrive Global, Pick Me Up! and Investment Week. 

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Financial Feminism: A Woman’s Guide to Investing for a Sustainable Future
by Jessica Robinson

There has been a huge focus on the gender pay gap over the last few years – but what about the gender investment gap?

Many women aren’t investing, instead leaving their money in savings. Financial Feminism reveals how to avoid this trap and why, in doing so, women can not only get closer to achieving financial equality with men, but also help build the world they want to live in.

650 million girls and women alive today were married before their 18th birthday. 80% of people displaced by climate change are women. Just 2.8% of capital invested in US start-ups goes to all-female founding teams.

Robinson explains why sustainable investment is key to tackling these issues. Women are owning more of the world’s wealth and are motivated to do more with it than earn money – they have the power to change the world with their wealth. Robinson sets out a pioneering new approach to get women investing and driving progress towards the UN’s Sustainable Development Goals for a fairer world.

Arming women with all the information they need to demystify the finance industry and get started investing sustainably, the book explores what sustainable investing is, why sustainable investing is smart investing and how to develop a sustainable investment strategy.

Campaign Highlights


  • Guardian
  • Daily Express
  • Forbes
  • Metro
  • Stylist
  • Glamour
  • Thrive Global
  • Pick Me Up!
  • Investment Week
  • CEO Today
  • Finance Monthly
  • Capital
  • The Armchair Trader
  • Newstalk
  • Authority
  • The European
  • Viewpoint

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