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The Leadership Star: A Practical Guide to Building Engagement

Brian Hartzer

We were appointed directly by this high-profile Australian author, whose roles included CEO of Westpac divisional chief executive roles at the Royal Bank of Scotland Group and ANZ Banking Group. His publisher Wiley had done a PR campaign in Australia but he hired us to maximise PR in UK.

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The Leadership Star: A Practical Guide to Building Engagement
by Brian Hartzer

As businesses grapple to get to grips with the post-pandemic normal—hybrid working, supply issues and staff shortages—an engaged and loyal workforce has become a critical must have.

The Leadership Star: A Practical Guide to Building Engagement sets out a proven methodology tried and tested across three continents in some of the world’s largest financial businesses.

Developed by Brian Hartzer in the crucible of a number of demanding leadership challenges in the financial sector, the five points of the Leadership Star help crack the code on what leaders can do personally to build high engagement:

  • Care: Show you care about people as individual human beings, and that you care about outcomes
  • Context: Give people meaning by helping them to understand the purpose of the organisation and why what they do matters
  • Clarity: Tell people what’s expected of them in terms of their role, outcomes and behaviours – what good looks like, and what great looks like
  • Clear the Way: Help knock down the barriers that hold people back
  • Celebrate: Recognise individual contributions and success, creating a powerful feedback loop for performance and engagement.

This important book also includes guidance on growing as a leader and tips on how to communicate effectively—particularly when you need your messages to reach into every corner of a large organisation. It also includes a timely chapter on how to lead and keep people engaged during a time of crisis.

The Leadership Star is a must read for everyone who wants to help their team be the best they can be.

Campaign Highlights


  • Sky News
  • Forbes
  • CEO Today
  • HR Director
  • HR Magazine
  • Edge
  • HR Zone
  • The People Space
  • Association of MBAs
  • Indian Management Today
  • Newstalk

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