From Marginal to Mainstream shows why businesses, marketers and product development teams need to break through mainstream inhibition and turn their attention to behaviours and ways of life that are currently on the fringes of society. It explores marginal behaviours that might initially feel unpromising or even weird, and argues a compelling case why they shouldn’t be underestimated.

Author, Helen Edwards, is a London Business School adjunct professor with more than 25 years’ experience working with top brands. In From Marginal to Mainstream she combines the wit and verve of her award-winning columns with her practical knowledge to confront, evaluate and embrace the strangeness of behaviours, ideas and ways of life at the fringes.

Dice Men is more than just the rollercoaster early years story of an iconic games company, it's the personal story of two men who turned their hobby into a multi-national business and changed the world of tabletop gaming forever. Games Workshop has grown from its humble beginnings to become a global company listed on the London Stock Exchange, a FTSE 250 company with a present market capitalisation of more than £2 billion.

The Creative Thinking Handbook is a highly actionable guide to rediscovering creativity and developing innovative ideas in business. With the World Economic Forum listing creativity as one of the top five skills now needed in the workplace in 2025 - it’s never been so important to maximise creative potential.

The book breaks down traditional business creativity assumptions – that quickfire group brainstorming sessions are the most productive – and takes readers back to the basics of creativity, by helping professionals understand their minds by setting them up with an ‘ideation toolkit’, which gives them the skills they need to create great ideas.

Alexandre Mars is one of the leading entrepreneurial voices changing the way the business world thinks about money, its power and its purpose. MISSION POSSIBLE is an engaging, energetic guide to starting a business that reminds readers that there’s no one way to start and build a business.

MISSION POSSIBLE shows hopeful entrepreneurs how to lay solid foundations for success and build a business for tomorrow, with the important reminder that if money is the ultimate goal, you risk missing out on true fulfilment and happiness. Achieving success AND a higher mission is always possible.